Because the most confident decision-making is data-driven
At SourseAI, we believe that creating a sustainable competitive advantage doesn’t come from gut feel. We believe it comes from confident, data-driven decision-making.
Atlas by SourseAI
Atlas is a decision intelligence platform designed to optimise the decisions made within subscription businesses. Atlas optimises every aspect of the customer life cycle from marketing spend to customer retention to maximise business KPIs.
Learn moreAtlas Starter by SourseAI
In a box – BI, CDP and marketing automation. Give your telco an unnatural advantage with an all-in-one solution designed to leverage data for growth and set you up for an AI future.
Learn MoreDISC
SourseAI’s Data and Information Consulting Service (DISC) gives you access to our team’s deep industry, domain, and operational knowledge – enhanced by our platform architecture.
Learn moreCustomers
Empowering customers to outperform with data-driven decisions.

Data is the modern competitive advantage
Strategic agility
Accelerated outcomes delivered with always on machine learning.
Accurate decisions
Increase reliability and scalability of decision-making – with greater accuracy.
Compound business benefits
Always on decision making optimise KPIs simultaneously and better manage CAPEX & OPEX.
Decisions made with data – not gut
60% of major decisions are based on gut, not data.
Forward-thinking IT and business leaders want to change that.
TRADITIONAL APPROACH
Some data, some experience and lots of gut
DATA-DRIVEN DECISION
100% of available used: every decision optimised
Investors
We’re backed by amazing investors and industry leaders.




Contact us
We’d love to talk to you about the application of AI in your business. If you’re a business or IT decision maker, get in touch to find out more.
Contact us